Website copywriting packages that connect you with your soulmate clients
Time to brew some Copy...
Whether you're starting a new venture or giving your current website a facelift, these strategic, empathetic copywriting packages are exactly what you need to make your clients feel as comfortable booking you as they do walking into their favorite coffee shop.
What does it mean to sell with empathy?
The online space is... noisy. We've all grown up watching cringy infomercials and being coerced into used-car-salesman-type sales schemes.
And unfortunately, it's all too easy to use some of those cliché, guilty-trippy sales tactics in our own marketing, (Have you ever tried to write sales copy using Chat GPT? Enough said.)
Your leads want to read your website, and feel like they're heard, understood, and valued.
Selling with empathy means we don't cut corners, because frankly, your leads deserve better. They deserve to feel like your copy is custom-made to fix their unique problems. (And the good news is, it will be!)
By following my strategic process, we'll be doing your offer justice, positioning you as an industry leader, and selling to your leads with the empathy they crave in a noisy online space.
Copy:
Crafting words that sell
Strategy:
Vision and clarity work
This stage helps us get clear on the language we’ll use to attract your soulmate clients. The specificity we’ll achieve in this stage will help you stand out in your niche.
Marketing:
Getting ready to launch
Drawing from the work we’ve done in Stage 1, we’ll work together to develop a vision for your
website and brand messaging that resonates with your soulmate clients.
Now that most of the website foundation has been laid, it’s time to build it. While your designer works their magic, we'll create a lead magnet and email sequence to market your business.
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A good cup of coffee is only as good as your ingredients- the same goes for copy. By following this simple but effective process, we'll create a fool-proof path to writing high-converting copy.
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The Process and how I work with you
Full Website Copywriting
Website copy package includes:
Timeline
$4500
Perfect for businesses ready to rebrand or uplevel their online presence
You know your services are jaw-dropping and life-changing. When your website reflects that, your soulmate clients will be lining up down the block to work with you.
I'll work with you to get inside the heads of your ideal clients, so your website converts them automatically.
Brew NOW
The Dark Roast
- Up to 6 pages of SEO-optimized website copy
- 60-minute kickoff strategy call
- Personalized onboarding questionnaire + market research
- Wireframe and/or collaboration with your designer
- 1 live review call
- 2 rounds of complimentary edits (if needed)
Cream or Suger? Stir in these add-ons:
- Brand messaging framework
- Email welcome nurture sequence (5 emails)
3-4 weeks
STARTING AT
Launch Copywriting
Launch Copywriting package includes:
Perfect for selling your new or evergreen offer with confidence
You’ve poured your heart into your offer. Now, the only think you need to book out your membership, get students in your program, or sell your course, is — you guessed it— the right words.
When we work together on your launch, you’ll never have to choose between selling effectively and showing up authentically.
Brew NOW
The french roast
- Custom questionnaire & market research
- 90-minute strategy call
- 1 longform sales page made to convert
- Up to 15 launch emails
- Wireframe and/or collaboration with your designer
- 2 rounds of complimentary edits with 1 live review session
Timeline
$5500
2-3 weeks
starting at
Copywriting VIP Day
Your VIP Day can include:
$1750
Perfect for when you need quick and effective copy
Imagine you have an expert copywriter on your team for one day: you can make some serious waves in your business.
Booking a VIP Day is for business owners who need expert copywriting support, without the timeline and pricetag of a bigger project. Don’t worry, each VIP day is entirely customizable.
learn more
The Continental Roast
- 3 SEO-optimized blog posts
- 1 Sales page
- Email Nurture Sequence
- 1 Web page
- Copy-editing for 3 web pages
- Landing page & emails
...or whatever your tastes prefer
Investment
Website Copy Audit
Website copy audit includes:
price tag
$500
Perfect for anyone who needs quick and effective copy direction
Maybe custom copywriting isn't possible for you right now, but you still want your copy to get to *werk* so you can trust your leads are being converted. Together, we'll walk through your website, sales page, or funnel to make it as conversion-rich as possible.
Brew NOW
The Espresso
- Questionnaire prior to our call
- Copy audit for your website (or other project)
- 1hr copy consultation
- Detailed notes after our call & call recording
- Action-forward list of copy changes and recommendations
- 2 week unlimited email follow-up support
"Using Delaney for website copy is a no-brainer.
- WILL REVELS, PIECAPITAL Wealth management
I love how she uses the StoryBrand framework to add structure to the project – she just pulls it out of you in a way that makes the engagement easy.
She’s no shrinking violet – if your idea sucks she’ll tell you. But once you agree on left and right limits for the engagement, she is able to hone in on your brand voice quickly, and leverages that skill in such a way that the messaging feels authentic to you – saving you time. Highly recommend."
more kind words
"She is always weaving what you say into her copy, and understands the end user, tone, and industry she is creating copy for.
- Chris Chan-Tse, Gold Beech Construcion
more kind words
Delaney is not only an excellent copywriter but has a straightforward, documented process that makes the whole exercise easy to digest and to be a part of.
We cannot recommend her enough, and will not hesitate to reach out to Delaney again for our future copy-writing needs!"
"Now my site perfectly reflects who I am and my services and will attract the ideal clients I'm looking for.
- Virginia Heleno, VM Interiors
more kind words
As a big DIY-er, I designed my website myself, but was very overwhelmed trying to figure out how to approach the copy. After searching through various providers' websites, I knew Delaney would be the perfect fit, and I'm so glad I decided to take a step back and leave the copy in her hands.
She made the process very simple and enjoyable and took the time to truly understand my needs and vision."
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Do we go together like coffee and donuts?
Here's how you know it's time to work with a website copywriter:
You want to spend more time doing the work you love to do
Are going through a rebrand or scaling your business
Want to attract more soulmate clients who are ready to buy
You want to have optimized brand messaging and clarity
Are getting leads and you want to increase your conversions
Want your website to be the billboard for your brand
Want personality in your copy, without losing clarity
Have a high bounce rate on your website traffic
The right copywriter at the right time can be the *perfect* next step for your business.
You're ready if you...
start your project
Sure do. Projects are broken up into milestones, but we can set up a custom payment plan based on your needs.
Do you offer Payment Plans?
You know how everything seems clearer after you sleep on it? We'll reach several checkpoints like that in our process. It takes time to get it right!
Does it really take that long to write website copy?
Yes. If possible, wait until we've written the copy before putting your designer to work. I'm happy to collaborate with them to make your copy *pop.*
Will I need my web designer/developer
for this project?
I'd love to! I will likely recommend some layout adjustments, so keep a designer on hand so the copy can be presented in the best light.
I bought a template. Will
you write
the copy for it?
I'd loooove to discuss doing a custom project with you. Send me an inquiry, and I'll be happy to craft a custom proposal for you.
Do you do custom projects?
Yup! Brand messaging work is essential to make sure we hold your audience's attention from the first second they land on your site to hitting "buy."
